by Centrae | Jan 21, 2023 | Blog, Customer Success
Most customers, whether they know it or not, are looking for a company that will listen to them. When they feel like their concerns (or desires) are heard, and that they’re being taken seriously, they’re more likely to do business with you and return again...
by Centrae | Dec 2, 2022 | Blog, Go-to-Market
Since 2020, businesses have had to adapt many ways they do business, including their Go-to-Market strategy. It is no secret that 2020 was a challenging year for just about everyone. One of the most notable impacts on business was the residual effect of consumer (and...
by Centrae | Oct 20, 2022 | Blog, Marketing
There’s hardly anything more frustrating than when your landing page doesn’t convert, largely because it can be hard to pinpoint the reason why. Is the copy not resonating with your audience? Are you not speaking to their pain points? Is the website too...
by Centrae | Sep 29, 2022 | Blog, Marketing
All trends have a shelf life, from clothing to cars and music. This also applies to content marketing. We’ve all seen this happen—a new buzzword hits the market, it’s saturated and hot, then poof. It suddenly means nothing. A few years ago, I spoke to an expert in...
by Centrae | Sep 24, 2022 | Blog, Sales & Marketing
Overview A business health check is an essential part of any business’s operations. By running a business checkup at least once a year, organizations can identify potential issues before they become problems. They can then modify or develop processes to prevent...