by Centrae | Dec 8, 2023 | Blog, Go-to-Market
After guiding dozens of management teams through a go-to-market (GTM) framework, we have seen that 75% missed these three things consistently: No clearly defined Ideal Client Profile (ICP) A flawed structure A lack of rigor in the sales process According to Gartner....
by Centrae | Nov 27, 2023 | News
We are thrilled to announce the launch of our latest feature – the Plan Builder! This powerful addition to the Centrae platform is designed to revolutionize how you categorize, sequence, and assign activities for sales and marketing best practice enablement for...
by Centrae | Oct 31, 2023 | Blog, Go-to-Market
Uncertainty abounds in private equity. From Covid, to record deal flow, to sluggish exits, predictability is further and further out of reach. Now PE sponsors are scrambling to bring several investments to a successful exit and meet return expectations from their...
by Centrae | Oct 18, 2023 | Uncategorized
The Challenge Our client is a global PE firm whose portfolio boasts more than 100 companies. One of those companies, a provider of AI-powered remote video surveillance, faced several challenges that hindered its growth and expansion. A Centrae GTM advisor guided the...
by Centrae | Sep 8, 2023 | News
Centrae, Inc., a software platform and consulting service for private equity firms, is excited to announce the addition of seasoned professional, Natasha Bunten to its team. With expertise in M&A consulting, performance improvement, and business...
